14 Feb 2012
what's up?

and the winners are…

happy, happy valentine’s day everyone! we hope that today was especially special for you and for that special someone.

AND we have some winners to announce! drumroll please…..

CONGRATULATIONS to KAYLA MARIE! kayla, you have won that oh-so-pretty heart shaped box gift set! hope you like it!

and the second place winners are:

Keiko Shiraishi Wray

Penny Hoelscher

Polly Cheung

didn’t win? don’t worry, we have a few more give-aways in the works, including a bridal hair accessory set! ooOOOooooo! stay tuned, and happy valentine’s day!

and for those of you who won, expect a message from us shortly for shipping information! till then, i think a small little victory dance is in order. if you don’t have a victory dance handy, i’d like to recommend something a little like this:

Nabee | No comments
09 Feb 2012
what's up?

i LIKE that

i like this song! (clickety-CLICK!)


i like peonies, cupcakes, a good frappacino, and probably most of all, FREE STUFF.

if you “like” us on facebook any time between now and valentine’s day, you’re entering to win a heart-shaped box gift set! (retail value: $269.99)

i like that!

to further spread some love, THREE (that’s one-two-three) 2nd place winners who will win a red soho crystal ponytail holder! (retail value: $49.99) w00t w00t~

and of course, there’s a SALE going on!

all red and pink items on sohostyle.com is 20% off.

everyone likes a sale, right? and who doesn’t love pink?

happy valentine’s day y’all!

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27 Jan 2012
hairstyles • trends

hairstyles to try in 2012

the wet look

slicked back, textured, flowing down, or tied high with a wet-look finish. SEXY.

this hairstyle made its appearance in 2012 spring runways everywhere. use oils, or sea-spray, or keep it old school and break out the dep.

hair, with a twist

the hair twist is a cute alternative to the popular braid, and far easier to accomplish.

bold bangs

bigger, fuller bangs are dramatic, bold, and fun. for more volume and density, you can try using soho b.bangs. available in 22 different colors, heat resistant, and simple to use.

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23 Jan 2012
what's up?

year of the dragon

today marks the lunar new year of the dragon. ethnic chinese, korean, and vietnamese all across the world are going home to celebrate the spring festival with their families. it is considered to be the biggest, and most significant holiday of the year.

according to ancient chinese mythology, a nian (a mythical lion beast from under the sea, or the mountains) would come out of hiding once a year around spring to attack villages. the nian would attack people, livestock, and crops, but preferred children as its prey of choice. the people exploited the nian’s fear of loud noises and the color red, scaring it off for good. to commemorate this successful plan, there are always plenty of red decorations and loud fireworks in full display. there are also many “lion dance” performances (not to be confused with the “dragon dances”)

and this year is supposed to be an especially lucky one, as the dragon is the most auspicious zodiac sign in chinese culture. the dragon is often associated with good fortune, intelligence, and sign that foretells a destiny of success. china expects a 5% increase in births in 2012 as many want a “dragon baby.” some famous “dragon babies” include salvador dali, john lennon, al pacino, and of course…bruce lee.

gung hay fat choy!

Nabee | No comments
20 Jan 2012
hair extensions • hairstyles

change is good

“change is good…” tweeted 19-year old singer selena gomez.  debuting her vibrant new ‘do this past week on twitter, she ditched her long, dark extensions in favor of some sassy shoulder length ones in blue and purple.

we adore her colorful accents, and are over the moon that we can achieve this look without the permanency of hair dye.

if you’re feelin’ a little adventuresome and down for giving it a whirl, we suggest purchasing our clip-in highlights (offered in 8 beautiful colors).   soho highlight clip-in extensions can be cut, curled and straightened – so you can get the same fun, flirty look as Ms. Gomez.

colorful locks are popping up everywhere from katy perry’s bright blue hair… (wait…pink…wait…what is it now?) 

…to kate bosworth’s turquoise-dipped blonde locks.

If you’ve been thinking about playing with color – now’s the time.  why? because change is good. 

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13 Jan 2012
hair extensions

Christy? Kirstie? Ali? Allie?

we just made two brand spankin’ new tutorial videos for christy and ali.

no, no…not kirstie alley.

oh kirstie…

christy and ali are two of our most popular hair extensions that we offer at soho. and to do it right, we brought in our friend allie (confused yet?) to demonstrate how they work. she’s a 100% bona fide aussie girl from down under. she’s got the most adoreable voice, and isn’t she just absolutely gorgeous? thanks again, allie!!

we loaded them both up on our youtube channel and our vimeo account to compare which format works better. what do you think? first up, the christy / kasey tutorial on vimeo!

and our ali tutorial on youtube

 

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05 Jan 2012
hairstyles • trends

in love with loops

i came across this lovely picture of carolina herrera’s spring 2012 runway show at new york fashion week and instantly fell in love with this fresh twist on a bun. such a sleek loop ‘do that even the sexy style icon “soon to be mamma”- beyonce – has been seen on the streets of NYC rocking it.

it’s super simple and requires minimal effort for such chic results. start by making a ponytail, secure it with an elastic band, take a one inch section of hair and wrap around the ponytail holder (keep it in place with bobby pins) and simply loop the tail end of your hair into the elastic ponytail holder and voila! a masterpiece of spring sexiness. from the office to the nightclub, this is the perfect all day style.

for women with shorter hair or anyone that just wants a really thick & sleek ponytail for this loop ‘do – i suggest our christy hair extension for a perfect look everytime (as shown below)

 

 

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31 Dec 2011
et cetera

don’t drink and drive

tonight, please celebrate the new year responsibly. drunk driving is a serious crime and risk any day of the year.

if you DO choose to have some drinks and you don’t have a designated driver, there are many safe options out there. southern california AAA is offering its Tipsy Tow service for new year’s eve. Between 6pm and 6am, they will offer to tow your car 7 miles and give you a ride home FREE OF CHARGE. you don’t even have to be a AAA member. the number to call is (800) 400-4222.

Many other states are offering similar Tipsy Tow type services. Click here to see an expanded list.

Nabee | No comments
30 Dec 2011
trends

braids are back

haven’t you heard? braids are back, and are HOT right now. and unlike boys with their skinny jeans, this one is here to stay (please go away, boy skinny jeans.)

a while back, i watched a style segment on the today’s show on the return of the braid. Jill Martin, an US Weekly contributor, said, “What’s new is that it’s much more edgy now. It’s not Pippy Longstocking with two braids down the side, it’s a cooler kind of braid that feels more modern because it looks loose and undone and very much on the pulse of what’s going on in hair right now.”

john barrett salon (i LOVE this place) was also featured in the piece. they opened up a “braid bar” and the demand is so high that….you know what, i’m going to stop talking. watch the video.

Visit msnbc.com for breaking news, world news, and news about the economy

john barrette salon

braids are can be seen everywhere these days, from the runway to the tennis courts. and in florida, our girls are braiding as fast as their little fingers can handle.

we made this cute little video from a few videos that our ladies in florida shot with their iphones. clickety-CLICK to see how our ladies are braiding it up, along with a lil SOHO swag~

Nabee | No comments | Tags:
28 Dec 2011
et cetera

incipit vita nova

translation: and so begins my brand new life

it’s impossible to think about new years without a sense of anticipation.

it’s a chance for potential, for new things. to set on a new trajectory in life, to go into a new direction. on new years day, everyone has a chance to become a better version of themselves.

and this new year, we’re resolving to improve too! we’re rolling out a brand new blog, and a new facebook profile. we’re resolving to go to the gym more, and maybe taking up some salsa lessons. if little stuart can can do it, so can we!

Nabee | No comments